The Miffy Travel Collection has now landed at the Miffy Store in Carnaby Street, bringing a sense of adventure and wanderlust to the heart of London.

To celebrate the launch, the store has been transformed with a fun and eye-catching window display featuring the travel collection, inviting Miffy fans to discover the latest must-have pieces for their next adventure.

The launch was also marked with a special photo opportunity event, welcoming influencers and members of the public to explore the collection, talk with the team and get their own Miffy travel-ready moment.

Guests were invited to pose for photos and share their adcentures using #MiffyTravelReady and #MiffyAdventures

Whether you’re planning a weekend away, a summer holiday or simply love taking Miffy along for the journey, the new collection is ready to join you on your next adventure.

Visit the Miffy Store in Carnaby Street to discover the Miffy Travel Collection and get travel ready with Miffy!